Art Direction
Creative Direction
Photography / Styling
Illustration
Catalogue Design
Social Design / Rollout

Feelings Go for Millions is a personal project that transforms raw emotion into bold, functional design through a limited-edition handbag collection. The process was deeply inspired by the visual and conceptual language of the art world—particularly the iconic red dot used in galleries to signify a “sold” work. This small but powerful mark became the foundation for the typography, designed to evoke the same sense of value, urgency, and completion.

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